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Education

M.S. Human-Computer Interaction

Georgia Institute of Technology - Atlanta, GA

Aug 2024 - May 2026 (Expected)

B.E. (Hons.) Industrial Engineering & Management

R V College of Engineering - Bengaluru, India

Aug 2019 - Aug 2023

Experience

UX Researcher and Designer for Metropolitan Atlanta Rapid Transit Authority (MARTA) - Industry-Sponsored Project

Atlanta, GA (Aug 2024 - Current)

  • Led the design of survey research that collected responses from 104 users and interviewed target users to identify trends in demographic based needs and barriers through analysis

  • Conducted ethnographic and video observations of 12 users to investigate user journey pain points and inform future design implications

  • Built a design system and wireframes containing 5 modules for a Progressive Web Application to assist spectators of the World Cup visiting Atlanta 

  • Conducted heuristic and usability testing with 5 users each to evaluate wireframes and user flows.

UX Design Lead at Promantia Business Solutions

Bengaluru, India (Dec 2023 - Jun 2024)

  • Designed a time-logging progressive web application for employees that reduced time and efforts spent by 74% following the UX process of user research, ideation, prototyping and evaluation 

  • Coordinated with cross-functional teams to design dashboard wireframes & prototypes consolidating 5 reports into a single view through data visualization, reducing manager review time by 80%

  • Created an integrated app for warehouse picking directly connected to ERPNext's database, streamlining and optimizing the picking process by 40%

UX Design Intern at Neudesic, an IBM Company

Bengaluru, India (Aug 2023 - Nov 2023)

  • Built a design system containing over 20 elements for AI-powered accelerator application’s Azure DevOps extension reducing development efforts by 40%

  • Created access management wireframes for 5 distinct user roles, enhancing security and usability utilizing established design system

  • Designed user flow and wireframes for consistent work item generation based on user-provided templates

Projects

Analytical Hierarchy Process for Supplier Selection and Development of Chatbot for Procurement stage

R V College of Engineering - Bengaluru, India

  • Designed survey, visualized and analyzed 22 respondents to find the optimization potential of robotic process automation in the tedious procurement stage of a supply chain

  • Implemented Analytic Hierarchical Process in the development of chatbots to reduce procurement efforts

  • Presented and published findings in IEEE Xplore Article

Creating a Solution to encourage Volunteerism among Atlanta college students following the UX process

Georgia Institute of Technology - Atlanta, GA

  • Curated and facilitated 4 semi-structured interviews with experts and target user groups analyzing insights through affinity mapping and hierarchical task analysis

  • Designed questionnaire survey gathering and analyzing the inputs of 32 respondents allowing the creation of representative persona

  • Ideated and storyboarded solutions

  • Built a design system and branding consisting of over 40 components matching brand and solution values

Empathy-Driven Solutions for Supporting Parents of Autistic Children

R V College of Engineering - Bengaluru, India

  • Employed design thinking methodologies to empathize with parents of autistic children to understand and address their needs by conducting in-depth interviews and empathy-building exercises to gain insights into their challenges

  • Collaborated in a cross-functional team to conceptualize a comprehensive website platform offering community support, mental health resources and fundraising opportunities in conjunction with a customized wearable device for the autistic child to improve communications with sensory integration and a tablet application for the parents with provisions of accessible information and guidance

ABC Analysis of Service Sector using K-Means clustering

R V College of Engineering - Bengaluru, India

  • Analyzed historic restaurant data and clustered them into different classifications based on revenue generated using K-Means Clustering algorithm

  • Built a data forecasting model to predict unseen menu item classification

Proposal of cellular layout to optimize scheduling

Macho Engineering Industries - Bengaluru, India

  • Gathered data for over 400 parts and 18 processes, applying the Rank-Ordered Clustering Algorithm to propose a cellular layout of the factory, reducing material handling by 20%

  • Reduced the monthly scheduling process planning by 84%

Skills & Interests

Tools:

  • Figma

  • Adobe xD

  • Procreate

  • Adobe Photoshop

  • Adobe Illustrator

Programming & Data Analysis:

  • C/C++,

  • Python,

  • Java,

  • HTML/CSS,

  • SQL,

  • JavaScript,

  • Excel

  • R,

  • Tableau,

  • MINITAB

UX:

  • Design Thinking,

  • Usability Testing,

  • Journey Mapping,

  • Wireframing,

  • Information Architecture,

  • Prototyping,

  • Qualitative Research, 

  • Affinity Diagramming

Soft

  • Project Management,

  • Communication,

  • Team Building,

  • Time Management,

  • Leadership,

  • Adaptability

  • Facilitation

Publications & Presentations

Integration of Chatbots in the Procurement Stage of a Supply Chain

International Conference on Computational Systems and Information Technology for Sustainable Solutions CSITSS- 2022. IEEE Xplore, December 2022.

Visualizing an accessible and robust solar charging infrastructure for electric vehicles (EV) at college campuses using mind mapping

International Conference on Global Business Transformation – Leveraging Technology. Mount Carmel College, Bangalore, India, July 2022.

Quality 4.0: An exploratory research on the impact of AI

International Conference on Sustainable Materials, Manufacturing and Industrial Engineering (ICSMMIE). Siddaganga Institute of Technology, Tumakuru, India, July 2022. 

Extracurriculars

Digital Design Lead at TEDxRVCE

R V College of Engineering - Bengaluru, India (May 2021 - Jun 2023)

  • Led and oversaw a team of 20 students in producing marketing graphics for effective execution of 4 events ensuring cross-team collaboration

  • Designed visual design systems to enable the team to produce designs while maintaining visual consistency for the events and over 20+ graphic design posts for marketing over various social media platforms

Graphic Design Volunteer at The Launch Pad

Remote (Dec 2020 - May 2022)

  • Supported menstrual education initiatives through designing compelling visual communication, aligning visuals with the NPO’s goals by applying skills in Photoshop and Procreate

  • Utilized practical communications skills to maintain positive team relationships.

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Thanks for visiting the COOP!

Want to strike up an egg-citing conversation? 
Reach out to me via the following links:

👤 LinkedIn

📧 E-mail

Chicken saluting representing gratitude

© Shachika Thanigaivelu

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